Sustainability is in our DNA

Sioda is committed to bringing widespread change to the way society consumes fashion and to tackling some of the image-based challenges inequality can bring. We're on a mission to disrupt the fast fashion industry’s “make, wear once and dispose” approach.

We're offering women a relevant alternative: to rent beautiful high quality clothes from our website, initially for one off hire, including an 8 week introductory offer - then via an affordable monthly subscription. We want to build personal relationships with you as customers, through social media or whatever means work for you, to make sure we have styles available to fit with your size, tastes and lifestyle.

By sharing clothes through Sioda instead of buying new, you're helping protect our planet, as making use of what we have instead of making more new things reduces the environmental damage caused by manufacturing.

And because we're also providing subsidised hire to anyone referred to us by partnering social justice charities, you're also helping those less financially fortunate.

If you’re an ethical clothing designer or social justice charity who’d like to work with us, we’d LOVE to hear from you!

November 18, 2020 — Naomi Ross